The Sullivan County Visitors Association’s all new Winter Wonderland in the Sullivan County Catskills package – including an informational page and photo contest – on SCVA.net have already gained significant popularity among visitors.
In December, 12 percent of SCVA.net’s total website traffic was the result of visitors to the Winter Wonderland pages. The month marked a 16-percent increase over November, unusual at a time when seasonality typically results in a notable decline in website traffic.
“Our recent digital focus on our region’s seasonality has fostered a new way to communicate with both our residents and visitors,” said Roberta Byron-Lockwood, SCVA president. “The feedback has been outstanding, and the contest images that are coming in provide such a unique view of some of our greatest assets.”
SCVA’s Winter Wonderland page offers a plethora of useful information to people planning a winter getaway. Easily accessible details include weather reports, dining, lodging, outdoor recreation options, and upcoming events.
The Winter Wonderland Photo Contest is hosted completely online, and allows for submissions through SCVA’s website and its Facebook page. The SCVA also welcomes submissions through both Twitter and Instagram. Users simply post their photo with the hashtag #SCWinterWonderland and include the details regarding where the image was taken.
“With every snowfall, we get flooded with a wave of new submissions,” Byron-Lockwood said.
The contest runs through Jan. 26; winners will be announced on Jan. 28. The photo with the most online votes will win one of several tourism-related prizes contributed from SCVA’s membership. Photographers may submit up to one photo per day.
Contest sponsors include Watermark Communications radio stations WSUL and WVOS, Bethel Woods Center for the Arts, The Natural Contents Kitchen, Sullivan County Farmers’ Markets, Morgan Outdoors, and The Country Bum’kin Antiques.
Those SCVA members still interested in contributing prizes for the Winter Wonderland Contest are asked to contact Phyllis Andrews at firstname.lastname@example.org as soon as possible.